The Acting Chairman of Kadin Indonesia, Yukki Nugrahawan Hanafi, emphasised the importance of contribution, synergy, cooperation, and collaboration from businesses, academics, and government to realise the strengthening of MSMEs in Indonesia at the INFOBRAND SUMMIT 2024 themed "Winning Business Competition in the Age of Artificial Intelligence and E-Commerce", (17/1/2024). This event was also attended by the Director of Trade Through Electronic Systems and Trade in Services, Ministry of Trade of the Republic of Indonesia Rifan Ardianto, CEO of INFOBRAND Group Media Susilowati Ningsih, and Chairman of Indonesia Brand Community (IBC) Tri Raharjo.