Kadin Indonesia continues to encourage the innovation of regional business actors in order to contribute to regional economic growth. Through the Bidfish.id programme initiated by the Balikpapan City Chamber of Commerce, the online fish auction platform that was initiated has succeeded in helping increase fishermen's income by 20% and the welfare of coastal communities in 23 areas in East Kalimantan (16/8/2023). Not just a technological innovation, the Bidfish.id programme also reflects Kadin Indonesia's commitment in supporting inclusive and collaborative digital transformation to drive sustainable economic growth throughout Indonesia, which this time is driven by the marine MSME sector.